News English — boohoo

The real reason for the demise of high street retailers - customer service

Posted by Thomas Andersson on

Retail is detail... and customer service.  Long gone are the days when you could instruct your store staff to decline any returns or refunds for whatever reason. However, in an online world the ability of customers who feel they have been wronged to broadcast their grievance has empowered customers to a level which legacy retailers do not appear well prepared for. Following the [again] lacklustre results from Arcadia Group we took it upon us to go through their finances to see if there is anything alluding to why the company is not doing well and gaining online traction where Asos...

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The Boohoo & Missguided effect is creating new business in Manchester; this time LOTD

Posted by Thomas Andersson on

Sitting in a cafe a day or two before Christmas 2017 we saw a bus with an advertisment promoting a new clothing website -> www.lotd.com Source: Screenshot of lotd.com on 21 Dec, 2017. Our thought was initially - Is there another company starting to use the TfL advertising trick as used by Boohoo, Missguided, Nasty Gal, Prettylittlething, Heist Studios and other pureplay online fashion retailers? After a quick check we noticed one of the directors of Lotd Ltd resigned from Boohoo.com UK Ltd in April 2017. Lotd Ltd was incorporated in March 2017 and share its office address with TheRobertStreetHub,...

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British Fashion Ecommerce divided by geography and sector

Posted by Thomas Andersson on

Posted by Thomas Andersson, March 7, 2017. When looking at the UK fashion e-commerce landscape (excluding multi-channel retailers) it is interesting to note that the marketplace is divided by latitude as well as by consumer preferences. The value fashion sector led by Boohoo.com is primarily based in North England around Manchester whereas the mid-market fashion sector is spread out in middle-England. All of the luxury and high-end fashion e-commerce companies are based in London. More 'experimental' fashion e-commerce companies also tend to gravitate towards London, possibly due to its networking opportunities and existing start-up infrastructure. What can be learned from...

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Boohoo plc aims from the hip with $20m bid for NastyGal crown jewels

Posted by Thomas Andersson on

Boohoo plc incorporated "Nasty Gal Ltd" in the UK on November 21st, 2016. This was renamed "Boohoo F I Ltd" on December 22nd, prior to the company announcing its $20m bid for the Nasty Gal brand name and its customer database on December 28th, 2016. Could the company have placed a bid for Nasty Gal Inc property using Nasty Gal Ltd as a bidder? Well, they could, but it might not have looked proper in the eyes of many industry observers. Our View: So why did Boohoo plc incorporate the company "Nasty Gal Ltd" in the first place, before announcing...

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