News English — kids fashion

Superdry moves against the grain with a 21% increase in revenues

Posted by Thomas Andersson on

Laundry Athletics Ltd, the company behind the SuperDry brand and headquartered in Cheltenham, United Kingdom, posted a a jump in total revenues for the year to April 30th, 2015 compared to the previous year. The primary driver for the rise was their retail arm. The company has announced it will be investing in developing its own retail network in non-UK locations around Western Europe in the coming year. Superdry currently has 202 own shops. Link to FT.com article (subscribers only)

Read more →

Virtual Fitting market shaping up for Kids too?

Posted by Thomas Andersson on

An EU funded project "Kidsize" has been launched to provide virtual fitting for childrens sizes which are based on age rather than actual size in many cases. http://cordis.europa.eu/news/rcn/125180_en.html

Read more →